A small business owner specializing in home remodeling products sought Huberty’s assistance in creating his first strategic business plan. Huberty identified a number of key strategies to help him achieve his goals of becoming debt free, creating a salable value of the business to contribute to his retirement health, and increasing his personal time to pursue non-business interests.
Huberty scheduled regular meetings to help the client stay focused on making progress with each strategy, which entailed the improvement or implementation of his business systems. These included the following:
CREATE AN AFFORDABLE MARKETING PLAN
IMPROVE EFFICIENCY IN SHOP OPERATIONS
CREATE INDIVIDUAL PROJECT FINANCIAL ANALYSIS AND KPIS
Huberty advisors designed a brand new marketing plan, personally assisting the owner with sales efforts in order to grow business and improve efficiency.
Our advisors created an affordable marketing plan designed to broaden the company’s exposure. We also assisted the owner with his sales efforts, helped the client grow his business through an improved efficiency in the shop’s operation, and implemented project management that provided an overall better customer experience. The Huberty team also created an individual project financial analysis along with key performance indicators (KPIs) that supported both the project and the company’s overall profitability.
As a result, the client’s debt was eliminated, sales revenue improved 46% over the three years following the strategic plan’s creation, and annual profits increased 99% in the same period. In the fourth year, the business was sold at full estimated value, allowing the owner to pursue personal interests at the more leisurely pace he desired.